Unless you can get at least 1 to 3% response rate from your direct mail, your marketing campaign can be an effective one indeed. Direct mail marketing is cost effective as it only amounts to at least a dollar when mailing. This amount usually includes your choice of paper stock, ink, envelopes, as well as [...]
Denver direct mail is used by many consumers to help them sell their homes or encourage businesses that they may have. Denver direct mail is an extremely useful tool that allows you to get your message across to a widespread population in a short amount of time. This form of advertising usually comes as a [...]
When designing your postcard, make sure that it will pass “The Glance Test”. Post office studies have shown that most people do look at all of their mail including advertising. However, the person who picks up your postcard from the mailbox will glance at it for just a few seconds before deciding to keep it or [...]
A direct mail is considered to be one of the most effective forms of advertising used for delivering your message to thousands of relevant audience. Direct mailing is not as simple as it seems because it requires a lot of time and effort to come up with most effective mailing efforts. Today, there are a [...]
Insert Media Buying Guide: Know Today’s Insert Media Terrain A look at the trends and challenges influencing the insert media industry It’s the start of fall, and many of us have just returned home from vacation. The demands of our industry may be far from center stage. However, this is a time when many companies [...]