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What goes into Winning Direct Mail Campaigns?


But if you put all your efforts into one and do not pay much attention to the others, your direct mail will almost always fail.  While there has been a lot written about colors, typefaces, paper size, et., those are all minor variables when compared to the list, offer and copy.  Here is where to [...]

August 9th, 2009 | Posted in Direct mail | Comments Off

Increase Your Response Rate with Direct Mail Marketing


A Direct Mail Marketing campaign is perfect for attracting new customers, and for keeping existing clients coming back for more. When you address each individual client directly, you will be able to capture their attention, and pitch your ideas and offerings more effectively. Where To Begin Direct mail marketing starts with a mailing list. The [...]

August 8th, 2009 | Posted in Direct mail | Comments Off

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